As part of a collaboration with Maxi, chef Jonathan Garnier commissioned Benjy Films to produce a series of organic video clips for his social media channels.
These videos, shot in an authentic and engaging style, aim to showcase accessible recipes, chef tips, and Maxi's featured products, while strengthening Jonathan's connection with his online community.
From creative strategy to post-production, each clip was designed to quickly capture attention, generate interaction, and create a genuine human connection between the audience, the chef's culinary world, and Maxi's brand image.